1. Celebrity Endorsement and Quality Perception: Literature Review
Sharad Maheshwari
DOI:20.14118.AJ.2023.V12I1.2081

2. A Complete Market Research on the Cold Drink Industry in India
Varoon Malik
DOI:20.14118.AJ.2023.V12I1.2082

3. Development versus Nature: Reading RK Narayan’sThe Axe as an Ecocritical Discourse
Rajesh Kumar Mishra
DOI:20.14118.AJ.2023.V12I1.2083

4. A STUDY ON MACRO CYCLICAL SYNTHESIS AND CLASSIFICATION OF ALICYCLIC LIGANDS AND BIOLOGICAL ACTIVITIES
Sangappa Bannannavar
DOI:20.14118.AJ.2023.V12I1.2084

5. Comparative study of selected physical fitness components among b.p.ed. And b. Ed. Students
DR. PRAVINDRA KUMAR
DOI:20.14118.AJ.2023.V12I1.2085

6. Impact on Mental Health during Covid Times – A Review
Dr. M. Anuradha, Durga Yadav
DOI:20.14118.AJ.2023.V12I1.2086